The report is divided into three main sections:
Section 1: Consumer Cut-Back Intentions & Merchant Sales Expectations
An overview of the macroeconomic forces and cost of living pressures facing consumers and how this impacts demand expectations during the holidays.
Section 2: Key Industry Themes for Holiday Shopping 2023
Explores evolving shopper behaviors and three key themes that will shape the performance of retail markets during the holiday shopping season – in particular, honing in on the rise of online marketplaces.
Section 3: Strategies for Holiday Success
Details five key strategies online merchants can employ to help navigate these changes in consumer expectations and behaviors, and boost sales through the holiday season and beyond.
Insights within this report are crucial for online merchants and retail organizations to better understand and navigate consumer demands ahead of the holiday season.